November 29, 2007

How to Use Post-it Notes to get Sellers Calling You

Dear Guys:

I was having lunch today with an associate and he was complaining about there being "no deals" anywhere and was frustrated he could not find profitable real estate deals. I was stunned to hear this when most of our students are doing very well and deals are everywhere - so I thought I take a moment and show everyone one of the best ways to get sellers calling you with real deals.

Post-it Notes are the answer

One of the top ways of getting really motivated sellers to call is to use post-it notes - if you are not familiar with these they are the small yellow sticky notes that 3M puts out in packs of 50 or
100 and people use for small notes or to book mark pages of book - but most people do not know that you can get post-it notes preprinted with your sales message on them for a very reasonable price - usually about 2 or 3 cents per page - you then get kids or friends to stick them on the doors of neighborhoods where you want to buy houses - they can typically put out 200 per hour if they are moving good - get two people for four hours and you have 1600 pieces delivered to 1600 homes - we typically pay about 10 cents per delivered post it note - total cost is about 12 to 15 cents per post-it note - that is about $200 to $250 dollars.

Now you may get as high as a 1% response rate or about 16 calls for $250 - now imagine getting just one deal for this amount and netting $5,000 to $15,000 - these are the kinds of numbers you should be getting.

This is one of the best ways to get sellers calling and is very targeted to the exact neighborhoods you want to buy in or even the exact street. I have attached two samples of post-it notes we use and you can modify for your purposes - once you have it adjusted to fit your needs simple go to Goggle and type preprint post it notes and select a printer - most of them you can upload your file for them to print onto the post it notes.

Please try and you will be amazed at how powerful this method is.

Also if you any marketing that is working and you want to share with the groups please email back to me and I will include a summary of it a future newsletter.

Thanks
Mike Lautensack
http://realestatewealthtoday.com/

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